Some people wear their hearts on their sleeves. Others, meanwhile, measure their heartrate on their wrists.
The latter group is growing exponentially, ushering in a multi-billion-dollar wearables market, from watches that count steps and heartbeats to ear buds that monitor a woman’s body temperature to calculate the ideal time to procreate.
Probably one of the most successful and well-known brands, Fitbit, sold more than 21 million products in 2015, according to a wearables market analysis from International Data Corporation. Another market data analysis company, CCS Insight, predicts the smart wearables industry will be worth $34 billion by the end of the decade. Already one in ten consumers over age 18 owns a wearable activity tracker like Fitbit, based on a survey of 6,223 U.S. adults conducted by Endeavour Partners in 2014.Read More On singularityhub.com
Categories Wellness & Fitness trackers